Life can be really quite ironic.  Back in June, I wrote about the importance of bicycle helmets for all members of the family.  I had just suffered my first concussion while playing adult co-ed soccer when I choose that topic.  It never occurred to me just how dangerous soccer could be or how important protective [...]

Asa Products is ramping up for their biggest industry trade show in North America – The Interbike International Bicycle Expo taking place on September 12th – 16th.  Interbike is a five-day event consisting of an indoor and outdoor event held annually in Las Vegas, Nevada and is the perfect meeting place for bicycle manufacturers, retailers, [...]

Back in April, The Street reported that they expected the Top 18 toys of year would include plastic dolls, action figures, and movie toys.  With the US economy hitting yet another major “road bump,” parents have responded less than enthusiastically and are asking themselves, “What is the true value of the toys we purchase for [...]

The AP this week reported that “Baby boomers say wrinkles aren’t so bad and they’re not that worried about dying. Just don’t call them old.”  Doctors are encouraging their healthy boomer patients to get out there and stay fit.  So they’re walking, attending fitness classes, dancing, etc.  And bicycle riding is making a comeback! For many [...]

“I rode my bike without a helmet when I was a kid and look…I’m still alive!” Parents across the country struggle with their children to wear a helmet as they set off on an innocent bike ride. But times have changed – bikes are built to go faster and traffic has increased making bike riding [...]

Whether you’re a bike enthusiast or novice, you’ve undoubtedly heard of the Tour de France.  The 98th edition of the world famous bike race kicks off on July 2nd.  Did you get your invitation?  Neither did we.  Nor are we prepared for the 21-day long, 115 mile per day race either. It’s easy to say, “Just [...]

Did you know that May was California Bike Commute Month?  Mobo reminds you that you can still get involved.  With gas prices threatening to climb higher by the end of the summer, amateur bicycle riders are starting to see the value in leaving the car in the driveway and pedaling into work.  However, rising gas [...]